The future of television? Set top boxes

the-future-of-television-set-top-boxes.jpg

The future of television? Set top boxes

The humble set-top box is poised to become the first of a new generation of domestic media servers at the heart of the next stage of the home entertainment revolution. Many in our industry persist in seeing STBs – originally introduced more than 20 years ago as simple devices for decoding broadcast signals – as a mere “techy” sideshow.

They have, however, emerged as one of the most important device classes in the consumer media landscape and, once again, they are driving disruption and strategic change.


Sharing is caring!

PinIt

Leave a Reply