Snapchat to open European HQ in London


Snap Inc. which is the company’s new name, have announced that it will be setting up its main international hub outside of the US, in London.

The company already has offices in Soho, but plans to open a new site close by to head up its European operations.

The news comes amid fears that Brexit will negatively impact the UK’s technology industries, however the company says it chose the London base because of the UK’s “strong creative industries [which] make this a great place to build a global business.”

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