Report finds TV trusted above social media and the internet

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Report finds TV trusted above social media and the internet

A leading body in the world’s public service broadcasters, the EBU’s Media Intelligence Service regularly carries out research into media practices and new developments in the broadcasting industry on behalf of its international members.

The report ‘Trust in Media 2016’ used a net trust index compiled using a media trust survey ranking of each participating country and aimed to reveal more about public perceptions of media organisations and their output. EBU members then use this information in audience building and strategic planning.


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