As a music fan today, I’m introduced to new music every week. I have what at times feels like almost personal access to my favorite artists; ranging from scintillating personal thoughts and pictures (Instagram, Twitter) to inspired support of an album’s production (PledgeMusic).
For listening to music, the physical to digital shift has given way to an abundance of platforms from which to discover, purchase, and share music. Chances are that if we met at one of our industry’s many events, we’d end up discussing the variety of streaming services that are available. I’d ask ‘what service do you use?’ to which you may confess no particular allegiance to one, rather, that you use more than one depending on the situation. Many people (including myself) would probably answer this way.