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Game of Thrones’ Hodor actor on channeling his character in ads for KFC and now SodaStream

Carbonated water brand SodaStream is again utilising the popularity of Game of Thrones – and also the Big Bang Theory – in a global campaign…

Perrier targets influencers to showcase new flavors with midsummer Manhattan pop-up

Perrier Sparking water is set to host a pop up installation in New York today (July 12) to test its new flavors aiming for social sharing through…

Dutch retail bank introduces customer experience marketing solution with help from Relay42

ABN AMRO, a top-tier retail bank in the Netherlands with revenues of € 2076m in 2016, has appointed Relay42, a data management platform (DMP)…

The Drum invites you to WatchMojo Live at YouTube

The Drum, in association with video content producer WatchMojo, is inviting attendees to WatchMojo Live to celebrate its channel launch in the UK.…

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