McDonald’s has launched a new UK ad reminding the public the role it plays in bringing ‘Good Times’ to the public.
Leo Burnett tasked James Rouse with directing the slot, which comes as a minute long work with two 30 second cuts. It was tasked with bringing to the fore the familiar, relatable moments its customers experience on a daily basis.
The minimalist piano cover of The Jam song, ‘That’s Entertainment’ helps hit home the point. We’ve all had a good time in a McDonald’s.
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